Marketing and Sales

Ever wondered how people across Europe discover BookBeat, get curious and decide to sign up? Meet our Marketing & Sales team.

With creativity, commercial thinking and data-driven insights at the heartbeat of what they do, they help make BookBeat visible, relevant and engaging across markets. From bold campaigns, marketing that grabs attention and local partnerships to performance marketing, design and growth initiatives, this is the team connecting BookBeat with the people who’ll love it most.

In short: they turn insights into ideas, ideas into campaigns and campaigns into growth.

What they do
Marketing & Sales works across the full user journey, from building awareness and sparking curiosity to driving acquisition, engagement, loyalty and retention.

The team creates campaigns, visual concepts, social media content, partnerships and digital channel strategies that help BookBeat reach different audiences. They combine creativity with data, local market understanding and a strong sense of what makes communication feel true to the BookBeat brand.

They are curious about what works, generous with what they learn and share, and always looking for smarter ways to grow.

The teams
Country teams
Our dedicated country teams focus on Sweden, Finland, DACH (Germany, Austria & Switzerland), Poland and the Netherlands. With deep knowledge of their local audiences, markets and media landscapes, they make sure BookBeat feels relevant and grows over time in each country.

They work with everything from broad media campaigns and partnerships to influencer marketing, social media and local activations.

Performance Marketing
Performance Marketing drives growth through paid digital channels. Through testing, analysis and campaign optimization, the team works to reach new users efficiently and understand what drives results. They are constantly exploring smarter ways to connect BookBeat with the right people at the right time at the right platform.

Design
Our design team shapes how BookBeat looks, feels and shows up across channels. From campaign concepts and visual assets to brand expression and guidelines, the team brings our communication to life in a way that feels clear, engaging and recognizably BookBeat.

Growth Marketing
Growth Marketing focuses on keeping users engaged - and winning back those who have decided to leave. Through owned channels, reactivation campaigns, loyalty and retention initiatives, the team helps users find their way back to BookBeat.

If you enjoy combining creativity with data as well as finding new ways to connect people with books they’ll love, in an international and dynamic environment, Marketing & Sales might be the right place for your next chapter!